Kia's best-selling Ceed range has received a range of bold and contemporary enhancements for 2021, including dynamic and athletic design accents. The Kia Ceed five-door hatchback, Ceed Sportswagon estate and 2022 Kia ProCeed shooting brake versions will each reveal an entirely redesigned front-end, sporty updates to the rear, restyled alloys and refreshed body colours and interior when the new models go on sale at the beginning of Q4.
The Kia Ceed family offers one of the most comprehensive C-segment line-ups on the market, and its enduring presence in the Kia range highlights the model's outstanding customer appeal and reputation. Long recognised for its key role in establishing the Korean brand in Europe, the Kia ProCeed 2022 range was Kia's first car designed, engineered and built in Europe specifically to appeal to European tastes. Now contributing to 28 per cent of Kia's European market share, the Ceed range remains a strong contender and stands confidently alongside many best-selling brands that have dominated this segment for decades.
Bold and contemporary design
From the outside, the rejuvenated exterior speaks of vitality, creating a contemporary and dynamic stance. A completely redesigned front end features Kia's new logo, a simplified graphic of the company name that reflects the ethos 'movement that inspires'. Special attention has been given to make each variant (including GT Line and GT versions) more unique and distinct from each other.
The iconic tiger-nose grille, which makes the 2022 Kia ProCeed GT a recognisable Kia, is upgraded to a black gloss finish with satin chrome upper and lower wing-shaped garnish for a sleek and modern appearance. To the sides, two large side air intakes shoot through the front bumper creating the sportier look. The 'wing' inspired theme repeats in other elements of the front redesign, such as the satin chrome trim on the lower air intake grille and the sweeping side garnish which extends into the front wheel arch. On the rear, to highlight the simplicity of the new Kia badge, the surface between the LED combi lamps has been smoothed out to accommodate the sleek new brand emblem. A new glossy black diffuser is added to the sporty rear bumper, which also echoes the satin chrome finish seen at the front of the car.
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